At ShoppingMailers.com, the privacy of our visitors is of extreme importance to us.
A privacy policy is a legal document that discloses some or all of the ways a party gathers, uses, discloses and manages a customer’s data. The exact contents of a privacy policy will depend upon the applicable law and may need to address the requirements of multiple countries or jurisdictions.
In the Internet context, this can be accomplished easily by the posting of an information practice disclosure describing an entity’s information practices on a company’s site on the Web. To be effective, such a disclosure should be clear and conspicuous, posted in a prominent location, and readily accessible from both the site’s home page and any Web page where information is collected from the consumer. It should also be unavoidable and understandable so that it gives consumers meaningful and effective notice of what will happen to the personal information they are asked to divulge.
Many critics have attacked the efficacy and legitimacy of privacy policies found on the Internet. Concerns exist about the effectiveness of industry-regulated privacy policies. For example, a 2000 FTC report Privacy Online: Fair Information Practices in the Electronic Marketplace1 found that while the vast majority of website surveyed had some manner of privacy disclosure, most did not meet the standard set in the FTC Principles. In addition, many organizations reserve the express right to unilaterally change the terms of their policies. In June 2009 the EFF website TOSback began tracking such changes on 56 popular internet services, including the monitoring the privacy policies of Amazon, Google and Facebook.
There are also questions about whether consumers understand privacy policies and whether they help consumers make more informed decisions. A 2002 report from the Stanford Persuasive Technology Lab contended that a website’s visual designs had more influence than the website’s privacy policy when consumers assessed the website’s credibility. A 2007 study by Carnegie Mellon University claimed “when not presented with prominent privacy information…” consumers were “…likely to make purchases from the vendor with the lowest price, regardless of that site’s privacy policies.” However, the same study contends where privacy information is clearly presented, consumers prefer retailers who better protect their privacy and may “pay a premium to purchase from more privacy protective websites.” Furthermore, a 2007 Berkeley study found that “75% of consumers think as long as a site has a privacy policy it means it won’t share data with third parties,” confusing the existence of a privacy policy with extensive privacy protection.
Critics also question if consumers even read privacy policies or can understand what they read. A 2001 study by the Privacy Leadership Initiative claimed only 3% of consumers read privacy policies carefully, and 64% briefly glanced at, or never read, privacy policies. One possible issue is length and complexity of policies. According to a 2008 Carnegie Mellon study the average length of a privacy policy is 2,500 words, the research and requires an average 10 minutes to read. The study cited that “Privacy policies are hard to read” and, as a result, “read infrequently”.
While there is no universal guidance for the content of specific privacy policies, a number of organizations provide example forms or online wizards which generate Privacy policies.
This privacy policy document outlines the types of personal information is received and collected by ShoppingMailers.com and how it is used.
Log Files
Like many other Web sites, ShoppingMailers.com makes use of log files. The information inside the log files includes internet protocol (IP) addresses, type of browser, Internet Service Provider (ISP), date/time stamp, referring/exit pages, and number of clicks to analyze trends, administer the site, track user's movement around the site, and gather demographic information. IP addresses, and other such information are not linked to any information that is personally identifiable.
Cookies and Web Beacons
ShoppingMailers.com does use cookies to store information about visitors preferences, record user-specific information on which pages the user access or visit, customize Web page content based on visitors browser type or other information that the visitor sends via their browser.
DoubleClick DART Cookie
Google, as a third party vendor, uses cookies to serve ads on ShoppingMailers.com.
Google's use of the DART cookie enables it to serve ads to users based on their visit to ShoppingMailers.com and other sites on the Internet.
Users may opt out of the use of the DART cookie by visiting the Google ad and content network privacy policy at the following URL - http://www.google.com/privacy_ads.html.
These third-party ad servers or ad networks use technology to the advertisements and links that appear on ShoppingMailers.com send directly to your browsers. They automatically receive your IP address when this occurs. Other technologies ( such as cookies, JavaScript, or Web Beacons ) may also be used by the third-party ad networks to measure the effectiveness of their advertisements and / or to personalize the advertising content that you see.
ShoppingMailers.com has no access to or control over these cookies that are used by third-party advertisers.
You should consult the respective privacy policies of these third-party ad servers for more detailed information on their practices as well as for instructions about how to opt-out of certain practices. ShoppingMailers.com's privacy policy does not apply to, and we cannot control the activities of, such other advertisers or web sites.
If you wish to disable cookies, you may do so through your individual browser options. More detailed information about cookie management with specific web browsers can be found at the browser's respective websites.
A privacy policy is a legal document that discloses some or all of the ways a party gathers, uses, discloses and manages a customer’s data. The exact contents of a privacy policy will depend upon the applicable law and may need to address the requirements of multiple countries or jurisdictions.
In the Internet context, this can be accomplished easily by the posting of an information practice disclosure describing an entity’s information practices on a company’s site on the Web. To be effective, such a disclosure should be clear and conspicuous, posted in a prominent location, and readily accessible from both the site’s home page and any Web page where information is collected from the consumer. It should also be unavoidable and understandable so that it gives consumers meaningful and effective notice of what will happen to the personal information they are asked to divulge.
Many critics have attacked the efficacy and legitimacy of privacy policies found on the Internet. Concerns exist about the effectiveness of industry-regulated privacy policies. For example, a 2000 FTC report Privacy Online: Fair Information Practices in the Electronic Marketplace1 found that while the vast majority of website surveyed had some manner of privacy disclosure, most did not meet the standard set in the FTC Principles. In addition, many organizations reserve the express right to unilaterally change the terms of their policies. In June 2009 the EFF website TOSback began tracking such changes on 56 popular internet services, including the monitoring the privacy policies of Amazon, Google and Facebook.
There are also questions about whether consumers understand privacy policies and whether they help consumers make more informed decisions. A 2002 report from the Stanford Persuasive Technology Lab contended that a website’s visual designs had more influence than the website’s privacy policy when consumers assessed the website’s credibility. A 2007 study by Carnegie Mellon University claimed “when not presented with prominent privacy information…” consumers were “…likely to make purchases from the vendor with the lowest price, regardless of that site’s privacy policies.” However, the same study contends where privacy information is clearly presented, consumers prefer retailers who better protect their privacy and may “pay a premium to purchase from more privacy protective websites.” Furthermore, a 2007 Berkeley study found that “75% of consumers think as long as a site has a privacy policy it means it won’t share data with third parties,” confusing the existence of a privacy policy with extensive privacy protection.
Critics also question if consumers even read privacy policies or can understand what they read. A 2001 study by the Privacy Leadership Initiative claimed only 3% of consumers read privacy policies carefully, and 64% briefly glanced at, or never read, privacy policies. One possible issue is length and complexity of policies. According to a 2008 Carnegie Mellon study the average length of a privacy policy is 2,500 words, the research and requires an average 10 minutes to read. The study cited that “Privacy policies are hard to read” and, as a result, “read infrequently”.
While there is no universal guidance for the content of specific privacy policies, a number of organizations provide example forms or online wizards which generate Privacy policies.
This privacy policy document outlines the types of personal information is received and collected by ShoppingMailers.com and how it is used.
Log Files
Like many other Web sites, ShoppingMailers.com makes use of log files. The information inside the log files includes internet protocol (IP) addresses, type of browser, Internet Service Provider (ISP), date/time stamp, referring/exit pages, and number of clicks to analyze trends, administer the site, track user's movement around the site, and gather demographic information. IP addresses, and other such information are not linked to any information that is personally identifiable.
Cookies and Web Beacons
ShoppingMailers.com does use cookies to store information about visitors preferences, record user-specific information on which pages the user access or visit, customize Web page content based on visitors browser type or other information that the visitor sends via their browser.
DoubleClick DART Cookie
Google, as a third party vendor, uses cookies to serve ads on ShoppingMailers.com.
Google's use of the DART cookie enables it to serve ads to users based on their visit to ShoppingMailers.com and other sites on the Internet.
Users may opt out of the use of the DART cookie by visiting the Google ad and content network privacy policy at the following URL - http://www.google.com/privacy_ads.html.
These third-party ad servers or ad networks use technology to the advertisements and links that appear on ShoppingMailers.com send directly to your browsers. They automatically receive your IP address when this occurs. Other technologies ( such as cookies, JavaScript, or Web Beacons ) may also be used by the third-party ad networks to measure the effectiveness of their advertisements and / or to personalize the advertising content that you see.
ShoppingMailers.com has no access to or control over these cookies that are used by third-party advertisers.
You should consult the respective privacy policies of these third-party ad servers for more detailed information on their practices as well as for instructions about how to opt-out of certain practices. ShoppingMailers.com's privacy policy does not apply to, and we cannot control the activities of, such other advertisers or web sites.
If you wish to disable cookies, you may do so through your individual browser options. More detailed information about cookie management with specific web browsers can be found at the browser's respective websites.
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